Author Archives: madwire

Author Archives: madwire

Tips For All-Day, All-Night Recovery

  What you do in the gym is only part of what enables you to gain strength or muscle mass. Without the right meal plan and recovery program, you’re all but guaranteed to encounter setbacks. P4’s NSF Certified for Sport Recovery Push Formula — now available at a lower price! — features a carb loader and BCAAs… read more

Why All Weightlifters Need Omega-3s

  Whether you’re in CrossFit class or on the goal line, the stronger you are, the better odds you have of turning in an elite performance. To get there, you need to follow a targeted weight-training regimen and a balanced meal plan. Yes, carbs and protein intake must be accounted for — but fats can’t… read more

Why NSF Certification is a MUST for Sports Supplements

  We make it a point to keep P4 fans in the know about what we’re doing. That’s why when we developed a new flavor for our Pre Game Formula — it’s Blue Raspberry, by the way! — we made sure to remind customers that the new flavor is not only delicious, but also still… read more

Three Compelling Reasons Why You Should Absolutely Be Running

No one but no one can argue with the fact that running does a body good. But set aside the obvious health benefits of the sport for just one millisecond and consider these added perks: running can also make you smarter, happier and more well-rounded. Whether you’re an endurance runner or a “sometimes”runner, you’re probably… read more

Blast Your Delts With These Advanced Training Methods!

The deltoids are made up of three muscles — medial (side), posterior (rear), and anterior (front). Front delts typically get the most attention because they’re visible in the mirror and people tend to devote more time to muscles they can see. Front raises, upright rows, and overhead presses are all terrific exercises that mainly zero… read more

Why Serious Athletes Look To P4’s Pregame Formula

It doesn’t matter whether you’re about to lift weights, play one-on-one pickup basketball, or throw the first pitch of the World Series — the time and devotion you put into your prep determines how you’ll perform when it’s game time. Any dedicated athlete or weightlifter will ensure a few things: 1. They’ve had plenty of… read more

Golf Athletes: Gain mental focus and energy on the back 9 holes

  Even when you’re playing for “fun,” there’s still an intrinsic competitiveness in the sport of Golf. If not with fellow golfers, then with yourself to lower your score or improve an aspect of your game. So we checked in with Golf Fitness Trainer Kristy Breuler to make sure as you round the corner to… read more

6 Key Exercises: Why Workouts Should Start with Stabilization & Core

Stabilization is the ability of the body to maintain postural equilibrium and support joints during movement. Or maintain correct posture during movements. That’s why NASM-certified 15-year personal trainer Susan Zettell starts all of her clients with stabilization & core exercises. “When you train with controlled, unstable exercises, you can increase the body’s ability to stabilize… read more

Why Gluten-Free Whole Grains Belong In Your Diet

  Sometimes it pays to invest in something. For example, cheaping out on your shoes is a horrible idea. You’re on your feet all day, and for those of us who train hard in the gym, proper foot and arch support can keep your dogs from barking and your lower back from aching. With food,… read more

How To Execute Kelso Shrugs

Shrugs target the trapezius muscle — aka the traps — which is located at the base of the neck or upper portion of the shoulders. The traps function is to elevate the shoulder girdle and stabilizing the scapula. In sports, provide you with a larger presence and therefore create a more intimidating presence. (Nothing wrong with psyching out… read more

Ladies, Increase Your Golf Grip with These Tips

Among the most common challenges for female golfers is a strong grip, which has great benefits, including a cure for slicing and a lack of power. That’ s why we checked in with Kristy Breuler for a strengthening exercise to increase grip strength on the course. Take a look at this golf grip strengthening video and… read more

Detroit Marathon Runners: Prove Everything With P4

You can feel it already. The brisk October Michigan air awakening your senses as you gather at Fort and Cass Sunday morning, October 18th. It’s the morning of the 2015 Detroit Marathon. Your rhythmic steps seem to echo the beats of Motown as you pass through historic Corktown and Indian Village, the natural beauty of Belle… read more